-
Email Marketing – Why You Should Use It
Lead generation techniques have been a hot topic for quite some time. Even though a lot of people are denying the power of email campaigns these days, they are still on the top when talking about effective digital marketing. But what keeps the emails from getting rusty with the years is what we will discuss […]
Read More -
Successful Email Campaigns Strategies: Outsmart the Spam Filters
Even an effective campaign such as the email marketing one has to face the challenges of the changing digital market. In order to ensure that your message will reach your clients, it should first pass through a spam filter defense and then be attractive enough to convince the end user open it. This means that […]
Read More -
How to Keep the Visitors on Your Webpage
By Polina Ilieva, Solution Sales Specialist at Flat Rock The website serves as a bridge between companies and their customers. Once a business decides to go ahead and build their own website, they should be aware of the audience and its expectations in order to create a suitable design and content.
Read More -
How to Choose a Suitable Website Colour – Part 1
By Polina Ilieva, Solution Sales Specialist at Flat Rock The number of websites, as per December 2012, was reported to be 634 million. Every year more than 51 million new pages are added. An average, the US Internet user browses more than 138 webpages a day. How many do you browse? Do you remember all […]
Read More -
Don’t Discount Mobile Marketing and Design and Here is Why
Guest article by Ivan Serrano Whether you want to admit it or not, the world and by association the Internet is going mobile. In the US alone 58 percent of adults own a smartphone and worldwide there are 2.03 billion smartphone users. It’s clear that the convenience of mobile is quickly taking the world by […]
Read More -
Mobile-first indexing for the whole web: How to prepare your site for it
During the last years, we have been hearing a lot about the mobile-first approach. When building a new website from scratch, or trying to make our SEO rankings better, we make sure to have a mobile responsive design and quick loading time for smartphones. It is because the majority of internet users search from mobile. If you […]
Read More